Facebook Beats Google in Driving Traffic

Social media is changing the game.  For the last decade, search engines, in general, and Google specifically have been driving most of the traffic to content producing sites likeYahoo and MSN.   But, that has changed with more than 400 million people on Facebook, and people sharing news and stories through that platform.  Users are relying more heavily on the recommendations of friends than their own Internet browsing.  This is a trend that should be noticed as SEO and a company's social media presence are both critical to a successful marketing campaign.  

   
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Five More Search Tools You Should Know: Twitter Edition

Excellent Story from Matt McGee over at Search Engine Land.

It’s time for another in our occasional series of search tool roundups, but this one is more focused than previous articles: Rather than look at a variety of random search tools, I’ll introduce you to a handful of Twitter search tools that may have flown under your radar until now. You’ll learn how to search the bios of other Twitter users, how to search deeper into Twitter’s archives, and how to find jobs advertised on Twitter. But first, an interesting Twitter search tool with potentially serious local search implications.

Click for the entire article including the 5 Search tools.